It was a beautiful day in the northwest today, so I decided to head up to Seattle and walk the waterfront. While I was out, I witnessed an act of leadership that I believe we all can learn from... and it all started with a random stranger on the pier.

There are times when you feel like you may want to redesign your website. However, it's important to understand why someone would want to redesign their website and what someone should consider before starting the process. Here are three primary reason...

My graduation is finally on the horizon and I'm excited to be done and move forward in my career. In this podcast, I talk about my educational path, how I got to where I am today, and what personal goals I'm setting for myself moving forward.

I've been incredibly busy over the last couple months. It's been about seven months and I would love to update everyone on where I've been and what the plan is for Empac Weekly moving forward.

Setting up a website is an essential component for getting your company on the web. The process usually involves going to Google and figuring out what companies offer web design for small businesses. However, once a customer finds a company to work wit...

Snapchat is an interesting platform to tackle. Small businesses may feel intimidated trying to include Snapchat in their marketing mix. With the platform bringing in 100 million active users a day, it would be naive to dismiss Snapchat as a viable mark...

The internet of things is slowly taking over our lives and companies may be wondering how they can effectively market their business using internet connected smart devices. I take a look at the internet of things and see how it could potentially be use...

Pepsi recently came out with an advertisement that is highly questionable. It’s an advertisement for their new 'Live for Now' campaign that features Kendall Jenner among a cast of folks that break from their daily lives to join a peaceful protest. The ...

Your website is a window to the world. It’s your opportunity to make a great first impression and let people know what you and your company are all about. There are tons of companies that put up a website and don’t see the results they are expecting ri...

Digital marketing can be intimidating for small businesses. Small business owners try out digital marketing through Google or social media and end up spending a ton of money without any positive results. There’s an effective way you can set a digital m...