BrandBuilders

BrandBuilders


330: Jim Keffer, Keffer Auto Group

December 15, 2023


If you’ve been in Charlotte for even a few months, listening to the radio or watching local TV, or whatever… you’ve likely heard an ad for one of the Keffer Auto Group’s 8 car dealerships like Hyundai, Jeep, Volkswagen, or Kia – and many more. 


What you may not know is that the Keffer family has a long, local history of putting people behind the wheel here in the Charlotte area. Jim Keffer is the owner and investing partner in a catalog full of car brands here in the Carolinas… and that’s not all he’s up to. 


This Renaissance man is also our guest this week on the award-winning BrandBuilders Podcast.