DoubleStack - The Business of Web Design
Latest Episodes
Value Pricing For Web Designers
I used to price web design and digital marketing based on hours and effort. Then I realized that was stupid both for my agency...
Selling Websites To Local Businesses
Most of the advice I've seen about selling websites to local businesses suggests that it's best to find businesses that don't already have a website....
5 Takeaways From 2021
Obviously, 2021 was a wild year, especially for us as web designers. Here are five of the most significant changes that I've made this year...
Web Design 2022: What’s Changing
I don't believe freelance web design is going to remain viable as a full-time source of income as we move into the new year ...
Two Ways Up
A lot of web designers are caught in the loop of trying to offer more for less until their profit margins are virtually gone. There...
How To Target A Specific Niche
This is how you package web design when targeting a niche market. When you buy a deck you don't just want the wood and nails....
Tips For Winning Clients With Semrush
A lot of people think of Semrush as a keyword research tool – which it is – but it is actually a lot more than just that. I've personally been using Semrush (free trial affiliate link) for almost a de
5 Weird SEO Tips
I was asked how to bundle SEO services into a web design package that generates recurring revenue. The problem is, I don't really like “normal”...
What’s The Worst Way To Price A Website?
I got two questions from our Facebook group today. What's your favorite business book? What's the worst pricing model for web design? So, I'm sharing...
Packing Value Into Web Design
I've launched three 7-figure businesses. I've also launched a few businesses that were complete strikeouts. In the process, I've discovered a really simple, three-step process...