“Why is that crown so expensive?” can be a tough question for a dentist to answer, especially in a way that gets a caller to appoint, Well, that’s the mystery shopper call we did on today’s episode of The Dental Practice Fixers dental podcast for dentists. The answers ranged from horrible to hilarious to something that has never happened before! You gotta check it out. Plus, Dr. Rich shares a personal story that will help you and your practice significantly!