Have you ever wondered why it's so hard to find a great tasting extra virgin olive oil? I did until quite recently when I discovered a confidence game that’s been going on for years. Let me tell you about it. A worldwide adulteration of olive oils has been taking place for years. Extra virgin oils are being diluted, contaminated, and filled with additives, which destroy their taste, texture, and health value to those of us who buy them. Between 75% and 80% of all extra virgins oils sold in the United States as well as 50% of brands sold in Italy and elsewhere do not even meet the legal standards required for them to be labeled “extra-virgin.” They are being fraudulently diluted with poor quality oils and other substances from North Africa and elsewhere. As a result, many bottles labeled "virgin olive oil" contain very little olive oil. Instead, they are filled with seed oils like sunflower, peanut, and canola as well as liquid fats. These counterfeit oils are then deodorized using chemicals and heat to take away the rancid smells they carry. These processes kill off the magnificent taste of genuine extra virgin olive oil. They destroy this oil’s health-giving properties.
 Scientists at University of California, Davis collected 186 extra-virgin olive oil samples from different countries found on the shelves of retail stores in California. Seventy-three percent of these failed to pass an authenticity and valuation test. They’d been doctored with cheaper oils, filled with omega-6s like corn, soya, and peanut oil. They’d been exposed to high temperatures, light, and aging. Some had developed processing flaws because of improper storage and their having being filled with over-ripe olives. With all of this going on, how can anyone find a true, top-quality extra virgin olive oil? We’ll look at this in a moment. In the meantime, there’s some wonderful breaking news about extra virgin olive oil—the real McCoy—that you will want to know about.