In Episode 055, Jack has invited Mr. Ron Carucci, the co-founder and managing partner at Navalent, working with CEOs and executives pursuing transformational change for their organisations, leaders, and industries. Ron is the best-selling author of 8 books, including the recent Amazon #1 Rising to Power. He is a regular contributor to HBR and Forbes and has been featured in Fortune, CEO Magazine, BusinessInsider, MSNBC, Business Week, Smart Business, and thought leaders.In this interview, I will ask Ron questions about leadership as my group has recently studied and discussed what it takes to be a successful leader. So, this topic has come timely.How Does Ron Describe Leadership?"There's so many definitions of leadership that are just uninspiring and sickening. But the reality is leadership is hard.  I think one definition of leadership that I love is that it's the ability to disappoint people at a rate they can absorb. You're having to say no. You're making hard choices. You're making trade offs that make some people frustrated. You're creating change. You're disrupting.  It doesn't mean you have to be a jerk about it. I mean you should be kind and gracious but the reality is if you're going to lead, you're going to suffer because it's a very difficult and painful calling and it's not for everybody."Who are you?​"For entrepreneurs, the greatest difficulty in leadership is they don't have an identity. If I walk into a startup company or a small business and I ask them, tell me about your strategy.  I get the mission statement. I get the value statement. I get the financial statement. I get the last five customer orders. I get some sales goals. I got a bunch of things I don't get the answer to who are you?  Why would people choose you over the competitor? Why would people choose you over anybody else to do what you're doing? Why are you better than anybody else that warrants you the ability to compete in this space? Those are the questions that entrepreneurs fail to answer. They are often under the presumption that if I build it, they will come. If I create it, people will want it and they don't. They spend so much time working in their little business. They don't step out enough to work on their business and make it scalable.4 Characteristics of Leadership 1.  Context - Leaders could curiously ask questions about what was happening around them.2.  Breadth - Leaders could stitch the scenes of a story together.  It means creating cohesion brining the pieces together and forming them into a whole.3.  Choice - Leaders have the ability to make hard choices. 4.  Connection - Leaders were the people everybody wanted to be around.Ron's Most Favourite Quote"If we want a world where those inclined to abuse their power do it less, it's important to find the courage to use our power to do good."Want to know more about Ron? Twitter: https://twitter.com/roncarucciLinkedIN: https://www.linkedin.com/in/navalentEmail: ron@navalent.comWebsite: http://navalent.comFree e-Book: http://www.navalent.com/transformationRon's TEDx talks: Talk 1 and Talk 2Did you like what you heard?If you liked this podcast, please leave a review on iTunes!  Click here to discover the iTunes page.Did you know that Cracking the Entrepreneur Code Podcast Show is on Apple's Podcast app?* Launch Apple's Podcasts app.* Tap the Search tab.