Confessions of a Marketer
Latest Episodes
The First Few Months in a New Marketing Role
On this episode, we continue our two-part discussion about taking on a new role as a marketing leader. Joining me are Josh Martin and Auseh Britt. This time, we learn about the mentors Josh and Auseh turn to for advice--and we hear about the Slack communi
Starting a New Marketing Role Amid COVID
On this episode, we start a two-part discussion about taking on a new role as a marketing leader. Joining me are Josh Martin, Executive Vice President of Marketing at Decision Lens, and Auseh Britt, Vice President of Growth Marketing at Terminus. They bot
Behind the Confessions of a Marketer Name
We have a bit of a change of pace for this episode. Back on episode 171, ten episodes ago in the long-ago days of early November, Leslie Zane and I were chatting as we got ready to record. And just as I hit the record button, she asked me a question. Id
The Language Strategist
On this episode, we have another visit with Ben Afia, who describes himself as The Language Strategist, with a goal of making companies more humanin their culture, brand and communications. Ben was one of the first to bring attention to tone of voice and
Making the Most of Podcast Content
<p>On this episode, we welcome <a href="https://www.linkedin.com/in/jaclynschiff" rel="noopener noreferrer" target="_blank">Jaclyn Schiff</a>, founder of <a href="https://podreacher.com/" re
Taking the Silos Out of B2B Marketing
<p>On the latest episode, we have <a href="https://www.linkedin.com/in/mikemaynard/" rel="noopener noreferrer" target="_blank">Mike Maynard</a>, managing director of <a href="https://www.napierb2
Growth Marketing in the COVID Era
<p>On the latest episode, we have the founder of <a href="https://rightsideup.com/" rel="noopener noreferrer" target="_blank">Right Side Up</a>, <a href="https://www.linkedin.com/in/tylerelliston
Episode 211: Engagement During and After COVID-19
<p>On the latest episode, were sitting down once again with <a href="https://www.linkedin.com/in/amslavin/" rel="noopener noreferrer" target="_blank">Amanda Slavin</a>, co-founder of <a href="ht
Omnichannel Marketing
On the latest episode, Rytis Lauris, co-founder and CEO of marketing automation platform Omnisend, joins us to discuss omnichannel marketing. We learn all about Rytis and Omnisend, plus we find out exactly how omnichannel marketing works, why email marke
Agility in the Marketing Jet Stream
On this episode, we welcome a fellow podcaster Stephanie Cox to chat about agility in marketing. Stephanie is the host of the REAL MARKETERS podcast, where she’s interviewed marketing leaders with brands such as MGM Resorts, Crayola, GE, Campbell Soup Com