Confessions of a Marketer

Confessions of a Marketer


Multichannel Search Marketing

January 19, 2021

<p>On the latest episode, we have <a href="https://www.linkedin.com/in/chris-dickey-6619b712/" rel="noopener noreferrer" target="_blank">Chris Dickey</a>, founder and CEO of <a href="https://visably.com" rel="noopener noreferrer" target="_blank">Visably</a>, in to talk about multi-channel marketing for search. We find out all about Visably and moving the goal line from<em> “How do I improve my website’s ranking in search?”</em> to <em>“How do I improve my brand’s ranking in search?”</em> Plus, we learn why brand-owned websites are at such a disadvantage compared to ecommerce and media companies when it comes to search, and we find out how a brand can stack the search engine results pages. We pack lots more into this interview.</p><p><br></p><p><br></p>