| Market Analysis, Perceptual Map, No Competition( 30JAN17) |
Knowing yourself is critical.  Knowing your customer is equally important.  In the world of business to be successful it’s almost equally important to know the market.  Understanding the marketplace consists of being aware of your positioning in relation to the competition.  Who are you direct and indirect customers? Sometimes it isn’t just apples to apples.  Sometimes it’s apples vs oranges vs bananas!  In this episode share some marketplace pitfalls you should avoid and a resource to help position your brand to win the customer’s consideration set.
Enjoy!
Thank you for taking the time to listen to our program! If you have any information on Branding, Business, or Building an Elite Life that you’d like us to cover, send us a tweet @EnthrallU, and we’ll add it to our topic list!!! #Progress