Business Connections Live - The UK's Leading Online Business TV Channel

Business Connections Live - The UK's Leading Online Business TV Channel


BCL261 Online Brand Reputation Management

June 20, 2020

Managing your brand image online. Online Brand Reputation Management is critical in today’s online world. Many of us before we buy a product or a service will go online to qualify the purchase and its not just big brands that take their brand image seriously. With the influence of social media and in the B2B market an ill-conceived post on Linked\in or Facebook can spell ruin for a small business. So what do we need to do to protect your online brand reputation and how do we manage it.  On this programme, Relton Herron will be giving examples of what is needed  for Online Brand Reputation Management Online Brand Reputation Management Monitoring, Managing and Influencing your brand image online. What you need to consider from a small business to a Global player and how to differentiate yourself from your competition and save yourself from a Public Relations disaster. Who is Relton Herron Relton Herron delivers strategy and implementation for Brands online. Enabling them to grow their bottom line and spheres of influence, by leveraging all appropriate Digital Marketing Channels for their Brand. He’s currently acting Chief Digital Officer for a multi-million digital portfolio which he built up from £22k per annum. Also, He, assist other SME’s in building their online presence and revenues. Relton Associates Relton Associates specializes in Digital Marketing and Branding. Online Brand Reputation Management is where the two worlds naturally meet. With solid experience with the likes of: NATO, Saatchi & Saatchi, Sony Music, Tesco, Dr Gillian McKeith, OSCE and others