Success Unscrambled Podcast

Success Unscrambled Podcast


The Ultimate Guide to Freelance Marketing Consultant Rates

December 17, 2023

Siobhan needed help promoting her small business but she didn’t know what are the current freelance marketing consultant rates.


This is important for her because she didn’t want to pay too much for digital marketing services.


Yes, leads and sales are important to the survival of any business.


Like many entrepreneurs and small business owners, Siobhan prefers spending time doing what she enjoys.


She just was not interested in learning to become a digital marketer herself.


Let me know if you face these struggles like Siobhan.


  1. You need more leads and sales in your business this year
  2. Setting up a 12-month marketing plan is outside your comfort zone
  3. You like showing up on social media but you don’t have a marketing strategy in place
  4. Terms like ROAS, abandon cart emails, CTR, conversion rate, LTV and MRR are way outside your wheelhouse

If only there was a way to figure out the cost of a marketing consultant so that you can include them in your marketing budget.


In this resource, you’ll discover simple strategies to plan, budget and hire your digital marketing strategist to significantly increase your business revenue.



photo of two people chatting in front of a laptop about freelance marketing consulting rates

What or Who is a Marketing Consultant?

For the purposes of this resource, a marketing consultant is someone who works alongside a business at a strategic level to lead their marketing plan.


In many cases, a business will hire a marketing consultant to fix issues like underperforming campaigns.


Sometimes they are brought in to help an organisation adopt a more cohesive approach to their marketing strategy.


Ideally, there would need to be a budget set aside for marketing spend and your marketing consultant can oversee how to spend it effectively.


Your marketing consultant should help you get a good return on your marketing spend.


A marketing consultant can look at the historical data from your marketing spend vs results over the last 3-12 months and give you wise insights.


It is important to note that even the best marketing consultants are not magicians.


They don’t have control over external forces, economic factors, market trends or making things go viral.