Marketing The Invisible

Marketing The Invisible


What I’ve Learned From Breaking Down 100 Proven Sales Letters in 100 Days – In Just 7 Minutes with Csaba Borzasi

March 28, 2024

Why you’ve got to check out today’s episode:


  • Learn more on how to get more leads without sounding too pushy or aggressive
  • Find out how to get profitable ads all the time with the right sales copy
  • Get the secret on how you can stop your marketing from being boring and get more clients all the time



Resources Links:




Summary:


Do you want to know how to create high-conversion sales copy that will get you that sweet “YES” all the time?


The right sales copy is the answer to all your lead problems. By having a high-impact sales copy equipped with the power of human psychology, you can get anyone to say “YES” to you! All you need is the right equipment, a better mindset, and the perfect sales copy technique for you and your business.


Csaba Borzasi is a former psychology researcher turned lead activation and conversion expert.


Don’t forget to grab a pen and paper as we listen to Csaba’s insightful message on how you can close deals all the time without worrying about changing up your sales copy all the time. He also shares a glimpse into the secret recipe behind 100 of the most profitable ads of all time.



Check out these episode highlights:


  • 01:30 - Csaba’s ideal client: It's basically an education-based online businesses that sell genuine transformation products. So not just courses or information products, but those who do make an impact, and they want to make a bigger impact.


  • 02:14 - The problem he helps solve: The biggest problem I usually see is that most of these people are struggling with leaky funnels, low conversion rates, and weak copy. So I basically help them identify and fix their biggest leaks.


  • 03:00 - The symptoms of the problem: One of the biggest ones is they're not really generating responses in the things that they're doing. Most of the time, these are emails, like most of these people have email lists. 


  • 04:15 - What Csaba learned from the 100-proven sales letter: I would say one of the top lessons was that you really have to make sure that your message is not boring.


  • 06:04 - Csaba shares an example of what entertaining marketing looks like



  • 10:30 - Q: What's the number one insight that I've learned during the challenge? A: Just talk to people, like real people. Not avatars or something like that.



Tweetable Takeaways from this Episode:


“People buy from people.” -Csaba Borzasi