Responsible for creating and executing the worlds most aspirational digital fashion at Burberry, Craig Crawford knows how technology can transform a luxury brand like no-one else. As VP IT Strategy & Relationships working alongside Angela Ahrendts, Craig set the standard that fashion brands dream of being able to reach. In our first ever podcast we talk to Craig about; working with Angela Ahrendts at Burberry, the emotional experience of luxury retail, and the brands and organisations Craig works with including MatchesFashion and Jaeger.

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