Appintop — Mobile App Marketing
14. Kirill Sofronov. TapGravity. Performance-based mobile ads: what you need to know
Listen in iTunes Guest: Kirill Sofronov Founder of the mobile-first marketing agency TapGravity Company: TapGravity When Facebook ads do not work for advertisers, they turn to CPA ads where they pay only when a user installed the app or performed another action. To understand the cost and risks associated with buying performance-based ads AppInTop mobile app marketing […]