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Guest: Ouriel Ohayon,  CEO

Company: Appsfire

Apple is on the mission to make app ranking reflect its true popularity amongst users. So the company wants to fight incent ads and fake reviews, two popular mechanisms used by some app publishers to boost the ranking of their apps.

In this episode of AppInTop mobile app marketing podcast we talk to the co-founder and CEO of Appsfire Ouriel Ohayon about the crackdown of incent ads and their alternatives.  Download