Adrian Swinscoe's RARE Business Podcast

Adrian Swinscoe's RARE Business Podcast


Audio is an overlooked dimension of the customer experience – Interview with Jeff Yasuda of Feed.fm

September 21, 2019

Today’s interview is with Jeff Yasuda, the CEO and co-founder of Feed.fm (Music as a Service), which helps game developers, content publishers, and e-commerce retailers increase customer engagement, retention, and conversions by incorporating popular music into their environments– at the lowest possible cost. Jeff joins me today stop talk about Feed.fm, the impact of music on customer experience and what others can learn from their experience. This interview follows on from my recent interview – Taziki’s is closing the disability employment gap and enriching their customer and employee experience at the same time – Interview with Dan Simpson – and is number 316 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees. Here’s the highlights of my chat with Jeff: Life is too short to work with people that you don’t like. And, life is too short not to pursue what you really love doing. Feed FM provides music as a service. They handle all of the effort associated associated with licensing and curation of music and also make it easy for their customers to …