The Actuation Zone

The Actuation Zone


Reinvent Your Management Model to Stay Competitive

October 14, 2011

Julian Birkinshaw, PhD, author of Reinventing Management, Smarter Choices for Getting Work Done ,” says most companies are operating with management principles dating back to the Industrial Revolution. However, in today’s era of light-speed communications and global competition, companies’ management systems must be optimized for innovation and agility, rather than efficiency. Listen as Professor Birkinshaw describes how to make smarter management choices.
www.ReinventingManagement.com