A brand standards manual (also know as a style guide) is essential to any school’s marketing tool kit. It helps keep your school’s brand consistent and your faculty, staff and administration on the same page in terms of usage. This podcast will review the key parts and benefits of a standards manual. Below are links to brand standard manuals Bullpen has created for a few of our clients.

Example #1 (http://issuu.com/bullpenmarketing/docs/calvarystandardsmanual)
Example #2 (http://issuu.com/bullpenmarketing/docs/gatorbrandstandards-trademarked)
Example #3 (http://issuu.com/bullpenmarketing/docs/catholicschoolsbrandstandardsfinal)