Today we have De-de Mulligan, President & Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert! Today is part-one of our interview w her and she talks business pages on LinkedIn, how to optimize them, keep them up to...

Sandro goes over seven recent bits of news in the world of social media marketing. Sandro & Liz discuss the Top 25 Most Popular Instagram Hashtags of 2019 thus far. You can find them at...

Wondering what to do when your marketing content sucks? Liz walks us through six steps to ensure your blogs, videos and podcasts effectively support your marketing and sales efforts. Episode 0356 Have a question? Email us liz@themarketingpodcast.net...

Sandro goes over five things you may want to consider when setting up your Google Analytics account. Episode 0355 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition to answering...

Liz and Sandro talk through some of the pros and cons of incorporating pop culture into your marketing and give tips on how your brand can get the creativity flowing. Episode 0354 Have a question? Email us liz@themarketingpodcast.net and we'll give...

Today Sandro goes on a mini-rant about call-to-action (CTA) buttons. He discusses how important they can be and how simple a small teak to your website could lead to a large increase in conversions Episode 0353 Have a question? Email us...

We're going back to basics! Liz explains the concept of evergreen content -- content that's relevant long after it's been published. She explains why this matters and how to create evergreen content for your business. Episode 0352 Have a question?...

Today Sandro goes over five updates in the world of Instagram that small businesses & marketers should know. Episode 0351 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition...

Liz covers MailChimp's recent move to a full-service marketing automation platform. Hear her initial thoughts on the changes after testing some of the new features. Episode 0350 Have a question? Email us liz@themarketingpodcast.net and we'll give you...

Liz & Sandro conclude their interview w Jeff Booher on his marketing agency horror story and discuss ways you can avoid a similar fate. We cover promises not kept, things unsaid & how to learn about a company's culture. You can follow Jeff or...