Visual Design Take Ten

Visual Design Take Ten


The 12 Elements of a Merit Image

March 28, 2024

Summary

In this episode, Ty Swartz discusses the 12 elements of a merit image, which are criteria professional photographers use to judge and evaluate the quality of an image. He emphasizes the importance of impact, technical excellence, creativity, style, composition, presentation, color balance, center of interest, lighting, subject matter, technique, and storytelling. Ty shares his insights and experiences as a photographer, highlighting the significance of each element in creating compelling and impactful photographs. He encourages photographers to improve their images and develop their own unique style continuously.


Takeaways

  • The 12 elements of a merit image are criteria used to judge and evaluate the quality of an image.
  • Each element, such as impact, technical excellence, creativity, and storytelling, is crucial in creating compelling and impactful photographs.
  • Photographers should continuously strive to improve their images and develop their unique style.
  • Understanding and applying the 12 elements can help photographers create better images for their clients.