On Point Conversations
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Latest Episodes
Easy Step by Step Process to Build and Share Effective Stories
Storytelling is an art that can be learned with the right process, defined steps, and a tried and true formula. This process is worth mastering for your business and your customers. Use effective sto
Are you listening? or just hearing?
Developing active listening skills to get the most out of conversations and presentations making you not only more confident but more valuable to your organization and team. Practical ideas and ways
Developing Ideas Part 2
The mental digestive process of producing a good idea and the sharing of that idea. Listen to the five steps to follow to flesh out that new creative idea that will capture your audience's attention.
A proven techniue for creating good ideas.
Step1 to getting quality, new ideas start with knowledge. Gather all the raw data you can get including conversations, interviews, studies, written material. Digest the knowledge you learned from th
Selecting an Influencer for your Marketing Program
Focus on getting the right influencer (s) to promote your business by researching what niche they talk to and are passionate about while offering good, valuable content including answering questions a
10 Steps to a Successful Influencer Marketing Program
Influencer marketing programs are very popular. To make your program effective and to reach your goals, here are 10 steps to help you move forward. Thoughtfully planning and selecting appropriate in
Basics to Planning Your Influencer Marketing Campaign
Trying to get noticed on social media platforms is, at best, harder then ever. With brands, marketers, and influencers fighting for consumers attention, it requires lots of creativity and networking
Tips for Applying for Grants for Small Business
Most people associate grants with non profits but this is not the case. Particularly, during times of the pandemic, many small businesses are able to apply for grants to gain funding to recover from
Creating a "Course of Life" Tool
Building and keeping a strong CV (Curriculum Vitae or Course of Life) document that helps you whether looking for a job, securely employed, looking for advancement or own your own company. This exerc
Grassroots Way to Find Content that will Delight Your Consumers
6 steps to discover topics that will help, benefit and delight your consumer. When selecting and developing content find topics that matter to your audience, and you will find yourself enjoying a ste