Functional Medicine Business Institute Podcast

Functional Medicine Business Institute Podcast


Episode 40: What Is A Sales Funnel?

August 22, 2022

What is a sales funnel? How do you build a sales funnel? Why is this important for medical practices to have one? We'll be answering all those questions and more in today's video. Watch now for a rundown of sales funnels for beginners and how to develop a sales funnel strategy.


Do not miss these highlights:


01:02 What is a sales funnel? How it can help grow your business, get you noticed,  and make you an authority in the functional or integrative medicine space


2:39 How to put in place the first step which is awareness, which is sharing your information/content with consumers using writing, short videos, podcasts


06:18 Using the internet as the next piece of your sales funnel


07:06 Whenever you deliver the content, you need to capture something


10:08 Consideration in sales funnel will have you thinking about what are you going to provide them once you have captured their contact information


10:51 3 free informational emails and then 1 ask


13:36 Constantly tweaking that sales funnel so that you can get it so that it's producing without you


14:46 Sales funnel - Intent and Content marketing funnel - what are the difference


16:59 Importance of walking your client through their journey, and what that look through their eyes is huge in how you actually get clients and keep them in your ecosystem so that you don't lose them


Resources Mentioned


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