Business By The Bay
Latest Episodes
Bookkeeping and Accounting Services
Bookkeeping and accounting services can be tricky for small business owners if they try to do it on their own. CPA Steve Kau explains the approach one can take - do it in-house or outsource it, keeping in mind the budget available for business services.
Average credit card processing fees - are you paying more?
Efficient organizations try to continuously improve the quality of their offerings, monitor costs, and add more value for their clients. A small percentage reduction in payment processing will result in significant savings for high volume businesses. Jess
Grow your business by knowing your clients well
Marketing Advertising Specialist Michel Knutzman talks about how she gets referrals by asking her clients the right questions. She helps her clients by understanding their needs and connecting them with other businesses. The relational capital built by co
How to generate sales leads without cold calling?
Cold calling is tiring and conversion is poor, in spite of non-stop chasing the leads. Rick Silva suggests there is a superior way - let people chase you to buy your products and services. Listen to find out how.
Retirement plan mandate
Any employer with 5 or more employees in California will be required to offer a retirement plan by 30 June, 2022. Mike Schifferle made some valuable suggestions on how to plan it and the options that employers have. CalSavers is not the only option and ma
Demand generation marketing
Business has two main functions — marketing and innovation. Steve Koel talks about how to advertise effectively and generate the required demand for small businesses to grow.
Business entity with a strong foundation
Business and estate planning attorney Ralph T. Kokka talks about different types of business entities and the importance of building a strong foundation.
Keys to a healthy business
Jack Harrington, the owner of Franklin Management Systems, Inc., suggests small business leaders keep an eye on three key areas to ensure the business stays healthy - managing employees, managing costs, and managing cash flow.
Small Business Insurance
Small business insurance coverage gets tricky for owners because they don't want to be underinsured and at the same time, want to keep the insurance costs reasonable. Bill Evans has been in the insurance industry for 21 years and owns his agency in Pleasa
Thriving in a challenging business environment
Christine Sevier, the owner of Creating New Hope, shared factors that have contributed to her tremendous success as a trusted senior advisor. No matter how challenging the business environment is, Christine suggests that good communication, being proactiv