To Be Blunt

To Be Blunt


Latest Episodes

044 Conscious Consumers, Contextual Commerce, and Community Building with Varuni Palacios of Miss Grass
April 05, 2021

Varuni Palacios is the Head of Marketing and Growth at Miss Grass, a brand on a mission to help the world get good at weed. They educate on the science, history, culture, and products involved with cannabis, all in the spirit of conscious...

043 Debunking Delta 8 and Sativa vs Indica with Andrew Marlatt of Pharmlabs Texas
March 29, 2021

Andrew Marlatt is the General Manager at Pharmlabs Texas. If you’re new to cannabis, or even if you’ve been in the industry for quite some time, you must still be wondering about the different types of cannabinoids, edibles, smokables, and other...

042 Content Curation, Leveraging Influencers, and Going Viral on TikTok with Andrew Tychsen of Levo Oil
March 22, 2021

Andrew Tychsen is the Director of Marketing at LEVO Oil. With the help of Andrew, LEVO has had huge success on TikTok, going viral multiple times and using the platform as a marketing tool to boost their revenue. In this episode, Andrew gives us a...

041 A Lesson In Branding, Networking, Persuasion, and Pot with Jon Cappetta of High Times
March 15, 2021

Jon Cappetta is the VP of Content at High Times. He is responsible for developing and executing holistic content plans across their increasing brand portfolio. In this episode, Jon gives us a masterclass on branding, networking, persuasion, and...

040 State Level Cannabis Advocacy with Jax Finkel of Foundation for an Informed Texas and Texas NORML
March 08, 2021

Jax Finkel is an Executive Director at Foundation for an Informed Texas and Texas NORML. In this episode, we talk about the progress of the Cannabis Industry in Texas from a legal and political perspective.[00:01 – 05:53] Shayda on the Smokable bans...

039 Politics and Pot in the Pacific North West with Bess Byers of @ImCannaBess
March 01, 2021

Bess Byers is the founder of Blaise Creative, a Seattle-based digital marketing agency. Bess is a passionate advocate of the plant, and in this episode, we tackle the legalizations and politics behind the industry. [00:01 – 03:07] Introduction of Topic...

038 The Power of Promotions and How Lightshade Dispensary Markets to Denver with Krista Nichols
February 22, 2021

Krista Nichols is the Manager of Marketing, Promotions, and CSR at Lightshade, a cannabis dispensary based in Denver and the largest independently owned dispensary in Colorado. In this episode, Krista gives us a glimpse of how they keep themselves ahead..

037 Securing Publicity and PR for your Cannabis Brand with Alice Moon
February 15, 2021

Alice Moon is a cannabis media maven and founder of the Alice Moon PR & Creative Agency. She focuses on PR, Social Media, and Marketing for both cannabis and non-cannabis brands. Every brand or organization wants its name to be known. They want...

036 Laura Morarity, SVP Marketing & Communications at Leafly
February 08, 2021

Laura Morarity is the SVP of Marketing & Communications at Leafly. Are you new to the cannabis industry or in search of new cannabis strains to try? Then tune in as we dive into Leafly’s story, the companion for cannabis enthusiasts and canna-curios...

035 How To: Be a Boss Ass Female Cannaprenuer with Lauren Miele of KushKards
February 01, 2021

Lauren Miele is the Founder & CEO of KushKards, a company that creates cannabis greeting cards. Cannabis enthusiasts consider KushKards as one of the perfect gifts for cannabis enthusiasts. But what are they, and how did the idea come to fruition?...

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