The Mental Game Powered by The Pazik Performance Group

The Mental Game Powered by The Pazik Performance Group


#145 - Daily MG - Catalyst by Jonah Berger - 5 of 6

June 11, 2021

"When choosing between a sure thing and a risky one, the risky option has to be that much better to get chosen."

Jonah Berger is a world renowned expert on behavior change, social influence, word of mouth, and why products, ideas, and behaviors catch on.


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