The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin

The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin


The misguided mess that is the retailer mobile strategy

February 11, 2015

A new study from RSR Research shows what retailers really think about how mobile can help their businesses...and it isn't great. The fact they are thinking about mobile IS great, what they hope it does for them and the area they are focusing on is NOT so great. Chuck highlights the key outcomes of the survey and then we ask the question no one seems to be asking...


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