When it comes to improving a customer’s online experience with your brand, two terms should come to mind, UX and UI.

While these terms are interconnected, they can commonly be misinterpreted as being the same.

In this episode of Marketing Revelations, we’re joined by RevLocal’s Senior Creative Services Manager, Kenzie Lemaster, to discuss the roles that UX, or user experience, and UI, or user interface, play when it comes to establishing a brand aesthetic, clarity, reputation and more.

If you are interested in learning about what your users may be experiencing through your website, advertisements and more, then this podcast will lend valuable information to help you move your brand forward.

If user experience, design and brand awareness are topics that your business is focused on improving, then make sure to also check out these resources:

Here Are the Top Design Mistakes Your Business Is Making

https://www.revlocal.com/resources/library/blog/here-are-the-top-design-mistakes-your-business-is-making

5 Tips for Optimizing Your Landing Pages for Conversions

https://www.revlocal.com/resources/library/blog/5-tips-for-optimizing-your-landing-pages-for-conversions

New Year, New Business: Here’s When You Should Rebrand

https://www.revlocal.com/resources/library/blog/new-year-new-business-heres-when-you-should-rebrand

We want to hear your thoughts! Make sure to email us at podcasts@revlocal.com and let us know your thoughts on this episode or suggestions for future topics!