eCommerce Deep Dive

eCommerce Deep Dive


People, Process, and Platform with Bayer's Alana Feldman

May 20, 2021

In this episode, John talks with Alana Feldman, Manager of Content Strategy & Activation at Bayer. John and Alana discuss having a holistic content strategy, the importance of companies avoiding the siloedv mentality, and her experience working on the eC.


loaded