CompTIA Women TechCast

CompTIA Women TechCast

Success in SaaS: Two Women Pioneers Share Their Secrets

July 24, 2019


Executing big ideas when resources are scarce; raising capital as a woman; and turning your first customers into a sustainable business—this episode features two women pioneers in software as a service (SaaS) sharing their secrets to success and the challenges they faced along the way.

“You have to have that resilience where today is awesome, but tomorrow could be terrible,” said Kathryn Rose, whose company wiseHer offers on-demand advice to help women accelerate in their business and careers.

Rose’s experience in SaaS includes more than 15 years and she’s been recognized with numerous awards including the 2018 AWIT Mentorship Guide Spotlight Award. She is also an internationally recognized speaker on topics ranging from sales and digital marketing to social media and relationship building to networking and with an emphasis on topics relating to women in business, the workforce, and in their communities.

As a recipient of the 2017 Cloud Girls Trailblazer Award and board member of the Cloud Software Association, Dina Moskowitz shares her insights gathered from 10+ years of experience launching and operating two SaaS companies. Moskowitz is founder and CEO of SaaSMAX, the BI and marketplace platform where SaaS/XaaS companies go for channel insights, reseller partner discovery and channel optimization. 

During this podcast, you’ll also hear what they have to say about being entrepreneurs, the challenges involved in building scalable and repeatable platforms, and why women need to start fundable businesses.

Don’t miss hosts Cristina Greysman, a partner strategist for Amazon, and Janet Schijns, CEO of the JS Group, for this candid conversation with Rose and Moskowitz about their experiences running SaaS businesses.

This episode is part of a series of podcasts where the conversation gets real about options for women in technology, from CompTIA’s Advancing Women in Technology Community.Subscribe to the Women TechCast to hear Part 2. Learn more about AWIT at