DG Outdoor Adventures was formed around 2009 as Discover Guildford when Pete Lambert who at the time was an out of shape, type 1 diabetic, decided to take up a challenge of hiking the Great Wall of China for the Alzheimers Society.
Friends would ask where he was training and the reply would be the same. "You live here". This created a Forest Gump effect and people started hiking with him, https://dgoutdooradventures.com/