Brand Messaging Strategist Loren Weisman on success books. Looking at the issues, the contradictions, the over saturation, the scams and even some of the good that come from this genre that is pumping out new books everyday.

S7.E3.N116 Brand Messaging Strategist Loren Weisman on success books take a deep dive in to a world of literature where the quantity outweighs the quality and the even the term author has seen a reduction in authority.

Success is a very personal and at the same time very subjective term. It is also an addictive one. So many have chased the ideas of success through motivation, inspiration and any success story that can allow someone to emulate or copy it for the same result or better.

One of the problems is that every path to success has many different factors and metrics to it. Many also do not fully understand the extent or involvement of others that allowed that success to happen too.

And one of the biggest problems is the author of the success book that has had no success whatsoever. They took the business guy courses, the life coaching courses and downloaded a pre written success book, added a few stories and published it as their own.

It is the responsibility of the reader or the potential reader to vet the material, the stories, the facts and the validity. Still, so many claims, so many promises, so many saying what others want to hear... the business of writing business success books has become an amazing stream to draw revenue from. But at the same time, it is a dried up well when it comes to the morals, authority and authenticity of what is being shared ethically and professionally.

Brand Messaging Strategist Loren Weisman on success books. S7.E3.N116 of the Wait What Really OK Podcast

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The Brand Messaging Podcast Wait What Really OK is a methodical, comical and informational podcast sharing authentic brand messaging, optics approaches & strategies for honorable authority driven businesses.
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Host, Loren Weisman is a Brand Messaging Strategist and Contributor for FSG Messaging and Optics. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product.
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Fish Stewarding Group & FSG Messaging and Optics
(Orlando Division)
207 West Plant Street
Winter Garden, Florida, 34777-0991
Em: brandmessagingstrategist@gmail.com
Ph: 001-407-614-7446
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The Brand Messaging Podcast Wait What Really OK hosted by FSG Messaging and Optics Brand Messaging Strategist Loren Weisman is available on Pandora, iHeart, Apple Podcasts, Spotify, Google Podcasts, Stitcher, TuneIn, Radio Public, Castbox, Podcast Addict, Pocket Casts, Podbean, Acast, Audio Burst, Plex, Anchor, Jio Saavn, Spreaker, Ivoox, Overcast, Blubrry, Bullhorn, Podbay, Podchaser, Gaana, Podhero, Himalaya, Deezer, Chartable, Player.Fm, Digital Podcast, Listen Notes, Goodpods, Podtail, Learn Out Loud, American Podcasts, Mixcloud, Soundcloud, Hubhopper, Podscribe.Ai, Audry, Podfollow, Podcasts.com, Go Pod Me, Podcasters Directory, YouTube, IMDb, RSS Feed and other locations.
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