As a technology leader, do you struggle to understand the complexity of Microsoft's partner ecosystem and how to work across the segments to achieve your greatest results? If you want to learn how to optimize for success, you won't want to miss this episode. My guest for this podcast episode is Oguo Atuanya, Microsoft's US Leader for Global Scale Services Partners, who explains how his organization is creating value for customers and markets with innovative routes to market and precision industry and customer solutions.

As General Manager of Microsoft’s Global Scale Services Partners within Microsoft US Global Partner Solution (USGPS), Oguo Atuanya leads a partner development and customer segment scale organization that engages and manages partnerships with a diverse portfolio of global market makers, including Indirect Providers (Distributors), Scale Services Partners (LSPs), Telco & Media Operators, Domain & Hosting Providers, as well as Global MSPs.  

Oguo Atuanya is a senior global industry visionary and business leader who is focused on solving customer needs by creating precise industry or vertical solutions, innovation of new Routes-to-Market, transformation of existing models, and empathetic leadership of high functioning organizations.

Oguo has a proven successful track record in global business strategy development, organizational culture transformation and leadership, the transformation of partner ecosystems, and the reversal of declining business.

I was delighted to welcome Oguo to the podcast to share with our listeners the important work of his Team, how Microsoft cares and co sells with these significant partners, why partnering and partner-to-partner selling is more important now than ever, and his personal and professional journey as an immigrant from Nigeria.

I so enjoyed my interview with this innovative leader. Oguo was educated in 3 different continents and has the unique ability to interweave his mixed cultural background with his rich career experiences in creating effective global strategies that are buoyed Diversity, Equity, and Inclusion (DE&I) as core pillars. Oguo operates consistently on his 3 foundational values: Integrity, Dignity, and Dedication.

I hope you enjoy this discussion as much as I enjoyed having Oguo Atuanya as a guest on Ultimate Guide to Partnering®.

What you'll learn in this episode:

* The scope of his Global Scale Services partner organization at Microsoft.* The technology transformation of these partners from old outdated models to modern partners.* How his organizaiton is applying precision to engage industry solutions with routes to market.* How he applies his 3 foundational values: Integrity, Dignity and Dedication. * His diverse and unique life and career journey from Nigeria, and how his life experiences are unique.

I hope you learn from and enjoy this episode as much as I enjoyed spending time with Oguo Atuanya.

Other Episodes with Microsoft US Partner Leaders Explaining How to Work with Microsoft.

* 68 – A FOCUS ON BETTER EVERY DAY - US National and Local Partners with Brent Combest.* 65 – AN AUTHENTIC CONVERSATION, FROM CO-SELLING TO THE IMPACT OF SOCIAL INJUSTICE - Enterprise Partner Sales with Lani Phillips. * 94 – WHERE CAN I HELP? A SERVANT LEADER’S MINDSET FOR PARTNER GROWTH - Global Independant Software Vendors (ISV) with Carlos DeTorres.

Links & Resources

* Engage with Oguo Atuayna on