Thinks Out Loud: E-commerce and Digital Strategy
Latest Episodes
Will AI and ChatGPT Kill Your Search Traffic? (Thinks Out Loud Episode 381)
Its become a bit of a parlor game to predict whether ChatGPT and other AI tools spell doom for Google. Will the search giant flounder and fail? Or will it
What Trees Will You Plant? (Thinks Out Loud Episode 380)
Theres a quote, probably falsely attributed as an Ancient Greek proverb that states, A society grows great when old men plant trees in whose shade they shall never sit. Whether
Revisiting 2023’s Most Important Trends in Digital Marketing (Thinks Out Loud)
With all the hype around generative AI and machine learning and ChatGPT, its easy to get bogged down thinking thats the only story in digital marketing this year. But its
Should Your Business Use ChatGPT? (Thinks Out Loud Episode 379)
A client recently asked if they should be using ChatGPT for their business? Its a good question, and given the power and risks these tools present, an important question every
How to Balance Technology and Humanity in Customer Experience (Thinks Out Loud Episode 378)
We live in a world increasingly run by robots. But your customers are still, last time I checked, human beings. They crave connection and a little basic understanding. While you
Big Digital Marketing Trends: Who Speaks For Your Business? (Thinks Out Loud Episode 377)
Generative AI like ChatGPT and Microsofts tools and Googles Bard effectively drives the cost of producing content to zero. Who knows? Some of that content might even be decent. Content
Big Digital Marketing Trends: Customer Experience is Cool (Thinks Out Loud Episode 375)
All the latest tech and toys in digital marketing are always cool. ChatGPT? Cool. The new Bing? Cool. Many of the innovations that Google just announced? Also cool. But do
Big Trends: Does Marketing Have a Future? (Thinks Out Loud Episode 375)
With all the talk about artificial intelligence and machine learning and generative AI and such, its reasonable for marketers especially those early in their careers to ask, "Does
Big Trends: The Early Innings of AI in Marketing (Thinks Out Loud Episode 374)
You cannot escape talk of ChatGPT and large language models and AI in all its forms at the moment. The amount of ink, bits, audio, and video dedicated to the
Revisiting “We Owe it to Our Customers to Make Their Lives Better” (Thinks Out Loud)
Were more than halfway through the first quarter of 2023. The year is well on its way, but theres also plenty of time ahead to decide what kind of year