The Marketing Insider: A Claritas Podcast
Latest Episodes
The Evolution of The Digital Marketing Space
Claritas VP of Partner Success, Caleb Mansfield, joins The Marketing Insider | A Claritas Podcast for the first time to share what's new, what's evolved, and what's upcoming in the world of digital marketing. He covers some of the hottest channels for ROA
The Privacy Landscape
This month on the podcast, we're joined by two repeat guests - Al Gadbut, CTO at Claritas, and Ben Isaacson, Principal at In-House Privacy, an on-demand privacy counsel and consulting firm. The two joined us for an extra long discussion - 40 minutes! - on
Data Science, Simplified
This month on The Marketing Insider | A Claritas Podcast we're joined by the VP of Data Science, Sarah Anderson, to discuss that very topic - Data Science. It's one where, if you're not immersed in that world, may seem overwhelming or very technical, but
Don't Let The Word "Custom" Scare You
We're back after a short hiatus and are excited to welcome Claritas VP of Strategic Consulting, Omry Ravid tojoin us and discuss analytics and consulting, including why now is the best time to start conversations with a strategic consulting team if you w
Audiences, Activation, and Acquisition - Part 2!
If the episode title seems familiar, it's because this episode is a continuation of the one we released a week prior. Guest Don Carli, President and co-founder of Nima Hunter, Inc. had so much to talk about when it came to the topics of audiences, activat
Audiences, Activation, and Acquisition
This month we welcome guest Don Carli, President and co-founder of Nima Hunter, Inc.to talk audiences, activation, and acquisition. What do these three themes mean to marketers? It's a little bit of who are your best customers and prospects? What does it
Transforming The Business Of Campaign Execution
Take a look at the calendar. Can you believe we are already midway through May? Q1 flew by and now we're headed into the busy summer season. This month on The Marketing Insider | A Claritas Podcast we welcome Claritas SVP of Email Products, Quinn Jalli to
Surpassing All Ad Revenue Forecasts
One of the most popular topics on the podcast has been anything and everything related to podcast and digital audio advertising, and for good reason. A few years ago, the ad revenue forecasts for podcast advertising were estimated to pass the $1B mark in
New Privacy Legislations and How They Impact Your Marketing Efforts
Welcome to the 2023 season of The Marketing Insider | A Claritas Podcast! For our first episode of the year, we welcome two experts in the world of privacy: Claritas CTO, Al Gadbut, and the CEO and Founder of BlueSky Privacy, Teresa Troester-Falk. Togethe
Why Measurement Will Be Key In 2023 (And Beyond!)
Get the low down from Claritas and SXM Media on what's new in the world of campaign measurement, from advances in podcast and digital audio advertising to CPG and purchase cards.