As a therapy business owner, marketing and sales is an essential method to utilise, yet it’s something many find hard to grasp and take advantage of.

In the recent episode of ‘The Treatment Room’ Phil and Andy discuss the topic of  Marketing and Sales.

They expand in the why its:

• Essential to do
  
• Time consuming
  
• Expensive
  
• Often not done well or consistently
  
• Also, lots of focus on it and not on customer journey
  

Then further explore:

• What do you sell? – if you don’t know, how can you market it?
  
• Personas?
  
• Roles  – who does the marketing? Who does the selling?
  
• Upsell the journey
  
• Ave sale – Return on investment
  
• Why should a customer choose you?
  

“If you don’t know the product you’re trying to sell, then what are you marketing?”

There’s so much to gain from this latest instalment of the podcast, but you can gain even more valuable information by attending our upcoming webinar.

Our exclusive webinar with Andy and Phil delves into more detail that will guarantee you leave with a clearer understanding.

You won’t want to miss it!

Our Webinar series is bookable on elevate-your-clinic.eventbrite.com

The post The Treatment Room Podcast – Marketing and Sales appeared first on Elevate Your Clinic.