National Day Calendar

National Day Calendar

October 4, 2021 – National Vodka Day | National Taco Day

October 03, 2021

This Drink Got An Image Boost From A Cool Celebrity During The Cold War.

Welcome to October 4, 2021 on the National Day Calendar. Today we celebrate a smooth drink and an explosive food. 

During the golden age of Hollywood, vodka was popularized by celebrities, who drank cocktails at their swanky parties. However, America’s infatuation with the Russian alcohol came under fire during the early years of the Cold War. In the 1950s, when countries like the US and England were staunchly anti-Russia, vodka sales dropped. Vodka makers like Smirnoff scrambled to save their public image. And they got some help from an unlikely source—super spy James Bond. When 007 made vodka martinis his signature cocktail, the public began to view the liquor in a different light. No longer was it simply Russian. It was now worldly and sophisticated. On National Vodka Day, celebrate the essence of smooth.

One of America’s most popular foods got its start in the silver mines of Mexico.  Here in the 1700s, miners would roll gunpowder in pieces of paper and insert them into the rocks, as an alternative to dynamite.  They called the small charges “tacos.”  When these same workers brought their lunches of meat and cheese rolled in tortillas, they referred to them by the same name as the explosive charges.  The taco came to the United States with the Mexican immigrants, who worked in mines or on railroads. But their popularity exploded when Robert L. Gomez established the National Taco Council in 1964.  On National Taco Day, celebrate with your favorite spicy flavor, which is not nearly as explosive as it was in the beginning. 

I’m Anna Devere and I’m Marlo Anderson.  Thanks for joining us as we Celebrate Every Day.