Sports Media Beat

Sports Media Beat


MLB goes high tech; Washington hires new football announcer – SMB049

July 21, 2020

As they prepare to start a truncated season in the Covid-era, Major League Baseball will take its already high tech television production to the next level. MLB plans to become even more interactive in an effort to appeal to a younger demographic. Meanwhile, shaken to its core over allegations of sexual harassment by 15 former female employees, the Washington NFL franchise is beginning to make changes. The club has announced the hiring of Julie Donaldson to lead its new radio broadcast team.

Among the other stories discussed:

Baseball summer camp ratings solidBob Costas joins CNNMore MLB broadcasters opt outNASCAR ratings dip slightly