Sounds Profitable

Sounds Profitable


Latest Episodes

Podcasting's Share of Audio, GenZ Pays for Premium, & More
March 12, 2024

Here's what you need to know for today in the business of podcasting: Edison data shows podcasting takes up 12.2 minutes of the average hour spent listening to ad-supported audio, iHeart publishes the

Who's Buying Indie Podcast Companies, Flightpath to Fix "Faked-In", & more
March 11, 2024

Here's what you need to know for today in the business of podcasting: 2024 is looking up for indie podcast company acquistions/partnerships, SiriusXM isn't sweating lower Pandora numbers, and Flightpa

Apple Podcasts Transcripts Arrive, Bringing Music to Podcasting, & More
March 08, 2024

Here's what you need to know for today in the business of podcasting: iOS update adds Apple Podcast transcripts, a roundup of podcasting Q4 earnings calls, it's time for licensed music to enter podcas

New British Podcast Festival Announced, The Roost Thrives, & More
March 07, 2024

Here's what you need to know for today in the business of podcasting: Tom Webster writes about how it's time for the music industry and podcasting to embrace each other, a new podcast festival is comi

Apple's Podcast Transcripts Live, PRX Helps Radio Fundraising, & More
March 06, 2024

Here's what you need to know for today in the business of podcasting: Apple Podcasts launches transcripts in-app, Right Side Up's analysis of $3 million worth of podcast advertising, PRX expands their

Podcasting Licensed Music - It’s Time
March 06, 2024

Tom Webster reflects on a talk he gave this past week in Nashville, and musics place (or lack thereof) in the podcasting industry. Theres room for great innovation and growth with properly licensed

Podcasts Are Transforming Digital Strategy, Markle to Keynote SXSW, & More
March 05, 2024

Here's what you need to know for today in the business of podcasting: KS&R releases the Podcast Frenzy report. Jen Soch of GroupM talks about how podcast advertising is changing digital ad strateg

Earnings Call Roundup, Australia's Audio Advertising Revenue, & More.
March 04, 2024

Here's what you need to know for today in the business of podcasting: A new batch of earnings calls rounds out the financial data for major podcast players in 2024, and numbers look good. IAB Australi

Making Space for Podcasting @ SXSW, Decision-Makers Listen to Podcasts, & More
March 01, 2024

Here's what you need to know for this week in the business of podcasting: - How Podcasting is Making ITself Known at SXSW "Trojan-horse style"- Radio and Podcasts Deliver Decision-Makers to B2B

Podcasting's Attribution Gap, Untapped Rural Listeners, & More
February 29, 2024

Here's what you need to know for today in the business of podcasting: Edison Research discusses data showing podcasting's share of ear trends higher in urban areas than rural, podcasting's place in a