Solopreneur Success

Solopreneur Success


SSP023 Search Engine Optimization with Damon Burton

June 12, 2020

Damon Burton, founder of SEO National, joins us today to talk about search engine optimization. But along the way you'll also hear great lessons on getting your first client, growing your business through outsourcing, and how to keep your business on a strong growth curve without spending a fortune on advertising.
Listen to this episode and discover:

How to make it easy for your first client to hire you
How to outsource work to virtual assistants while maintaining quality control
Why SEO remains far more important than advertising
Exactly how high on search engine listings you need to appear to get more clicks
2 ways to impact your search enging ranking - and which matters more
How to streamline your content calendar to maintain SEO momentum
Easy and free ways to find out what people are searching for
Why it makes sense to take a balanced approach between high value short keyphrases and long-tail keyphrases
2 big reasons you want to keep bounce rates low
Why low volume, high impact clients make your life easier in the long run
How educating your clients and setting proper expectations improves your business relationships

Important Links & Mentions
Damon Burton's Website
Damon Burton's Company - SEO National
Free SEO Cheat Sheet and Content Calendar Templates(No Email Needed - Just Click & Download)
Outrank: Your Guide to Making More Money Online by Showing Up Higher on Search Engines and Outranking Your Competition by Damon Burton(Kindle available now; Print pre-order available now - release date July 24, 2020)
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
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