Sales Marketing Profit

Sales Marketing Profit


26 – Half Pregnant - Sales Marketing Profit

August 11, 2015

Shane and Jocelyn Sams owned a successful business, but the income was inconsistent. Some parts of the year were good. Finding new people to make a single purchase was exhausting. James helped the Sams by creating a more predictable and sustainable income – which completely changed their life. Find out how in this episode.

This week in the podcast:

01:51 - Are you living launch to launch?
03:31 - The reality about earning from a launch
05:07 - What it really means to offer a lifetime subscription
06:30 - When you believe your own B.S.
07:01 - If you have inconsistent income…
08:32 - This model is the solution
09:00 - Lifetime vs. forever customer
10:48 - One secret to having people stay
11:42 - What the Sams did that changed everything
12:44 - Lessons learned
15:41 - Some great discoveries
16:51 - Mindset shift
18:12 - The snowflake to snowball metaphor
19:48 - The best person to buy a high-priced product
21:59 - What resources were used?
24:14 - The results
26: 15 - Why big launches don’t make a business

 
Tweetables:

Be all in, not half pregnant. [Click To Tweet].
Reduce the complexity. [Click To Tweet].
Simple is better. [Click To Tweet].

 
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