The thought leadership thought leader, Bob Buday shares lessons learned from a 30-year career helping firms think about and publish thought leadership in Harvard Business Review, Forbes and other prestigious journals.

The thought leadership thought leader, Bob Buday shares lessons learned from a 30-year career helping firms think about and publish thought leadership in Harvard Business Review, Forbes and other prestigious journals.

Looking for a little inspiration to up your intellectual capital efforts from firms that are not McKinsey or Accenture? Jeff and Jason provide great examples of firms with disciplined, cool, differentiated approaches to their thought leadership.

Intellectual capital isn’t just about problem definition and lead generation. IC should focus on removing impediments at each stage of the buying cycle.

Your intellectual capital strategy must transform your core capabilities and knowledge into a compelling POV and real tangible client value.

How does IC strategy differ from and relate to all the “strategies” within a firm and why the distinctions are so important.

Laying the foundation for a successful intellectual capital strategy that builds brand relevance and drives growth.

After a hiatus, Jason and Jeff talk about what they’re seeing and hearing from the market as we begin a new year, get to know a new administration, and endure the long pandemic slog.

The post Solve the Problem That’s Limiting Your Growth Potential appeared first on Rattle and Pedal.

The post Avoid These Annual Planning Mistakes to Reach Your Growth Potential appeared first on Rattle and Pedal.