Up + Adam with Adam Montiel

Up + Adam with Adam Montiel


Thursday 7/11 Moo-sic to Our Gears: The Bovine Classic is Trail Blazing and Udderly Spoke-tacular

July 11, 2024


WIN TICKETS TO PINK DRANK 2024!


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Joining us today is Bryan Yates, the visionary behind the Bovine Classic, a premier gravel cycling event that has quickly gained a reputation for its challenging courses and unique cow-themed twist. Bryan's journey into cycling and event creation is as inspiring as it is unconventional. From his teenage years as an avid cyclist to coaching and organizing pediatric cancer rides, Bryan has poured his passion for cycling into creating an event that showcases the hidden gem of Atascadero and Paso Robles.


The Bovine Classic, now in its third year, offers riders of all levels a chance to traverse the scenic and mixed-surface roads of California's wine country. With routes ranging from the "Big Bovine" to the "Baby Bovine," there's a course for everyone, complete with aid stations, on-course support, and a festive atmosphere. Bryan's dedication to promoting this region as a world-class cycling destination has not only brought top-tier athletes to the event but also spotlighted the beauty and hospitality of the Central Coast.


In our conversation, we'll explore the origins of the Bovine Classic, the excitement it brings to both participants and spectators, and how it has become a win-win for tourism in the area. So saddle up and get ready for an engaging ride with Bryan Yates.

For more information on the event, visit The Bovine Classic​ (BOVINE CLASSIC: Atascadero, CA)​​ (Atascadero, California)​​ (Travel Paso)​​


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LoFi Headline Link

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