We will have a more formal statement with specific data points in day or two, but we wanted to get this information online as soon as possible.
[flv:http://media.blubrry.com/bluhelp/cdn-store1.blubrry.com/rawvoice/PODSTUDY.flv 640 360]
Download the PDF Version of the presentations
Great study. Results indicate that podcast users place highest value on the ability to listen/watch what they want, whenever they want; and strongly prefer to pay for that via helpful commercial or sponsor messages.