How Do You Create Raving Fans? Joining us today is Chris Earley, a Personal Injury Lawyer in Massachusetts who is a magnet for raving fans.

When it comes to marketing, there is simply no better lead than a referral. Why? Because people who don’t know you don’t trust you. But a prospective client will trust someone they can relate to you’re your former clients. But it isn’t enough to have a handful of 5-star reviews that you begged and pleaded for through mass, repetitive emails. Everyone has that.

In this podcast, Chris answers some of these questions:

• You are the master at creating raving fans. What is a raving fan?
  
• Why is it important to develop these kinds of relationships?
  
• Your attitude towards generating raving fans goes beyond simply having good reviews. You start with the person first and how you can help them. Can you expand on that a bit?
  
• How do you go about developing the raving fan relationship?
  
• How much time do you spend developing these relationships?
  
• How do you get your raving fans to leave reviews or send referral cases?
  
• What are some ways that you keep in touch with your raving fans after their case closes?
  
• What percentage of your client leads are referral based?
  
• Do you find it is easier to connect with a client who comes from a referral v one who comes from a cold call?
  
• Why do you think other lawyers might struggle with this initially and how can they overcome it?
  

Visit the Earley Law Group online here https://www.chrisearley.com/ and be sure to check out their extended family of raving fans here: https://www.chrisearley.com/client-testimonials.html.

See all episodes or subscribe to the Personal Injury Marketing Minute here: https://optimizemyfirm.com/podcasts/.

Transcript coming soon