In this week's episode

To sell more security services to your clients, you need to think like a hacker. The MSPs that get inside a hacker's mind, can better educate their prospects and clients. They're better protected; you sell more; everyone wins. This week Paul has some book recommendations to help you do this.
Also on this week's show, Paul welcomes a special guest with some great suggestions on how to sell even more products to your current clients
Plus, are you feeling lucky? Well, are you? The answer hopefully is... no! Paul explains that to take advantage of growth opportunities, it's better to believe in something better than luck

Show notes

Out every Tuesday on your favourite podcast platform
Presented by Paul Green, an MSP marketing expert
In talking about some brilliant books to recommend, Paul mentioned Ghost in the Wires by Kevin Mitnick and Sandworm: A New Era of Cyberwar and the Hunt for the Kremlin's Most Dangerous Hackers by Andy Greenberg