In this week's episode

It's an all-too-familiar tale. You've had an awesome meeting with a prospect, but when you go to follow them up... they ignore you! Or that's the way it seems. Whatever the reason they're not getting back to you, this week Paul offers a brilliant technique to get a response
Also in this week's show, did you know that your marketing targets different areas of your prospect's brains? Understanding which part is the most important will help to increase the effectiveness of your message
If you've ever wondered whether outsourcing would be right for your MSP, James Vickery from Benchmark 365 joins Paul to explains what's changed in the world of outsourcing over the last 30 years. Plus, prepare to be inspired by a brand new feature on the show - MSPs and experts in and around tech join Paul to recommend inspirational books that have had a huge impact on them

Show notes

Out every Tuesday on your favourite podcast platform
Presented by Paul Gr