"It's the 'clay' that is in front of you," comments digital consultant Douglas Campbell.

He's talking about AI.

And if you've ever wondered how to use artificial intelligence to enhance your creative projects, Douglas is currently offering a series of workshops to take you through that process.

What's most interesting about this fact? Douglas says that, initially, he was absolutely not in favor of using AI in his own creative work.

"I went from 'not a believer' to full-on convert," he explains.

Douglas, who has twenty years' experience working as a digital designer and technology consultant for startups and entrepreneurs, could accurately be described as the consummate creative.

As Founder and Co-Producer of Mindshare LA, he's hosted more than 150 events that combine "ideas and mischief", as a sort of mash-up of TED talks and Burning Man. He's just published his second book, Free to Roam. And among the creative projects he and his team have produced is the Rube Goldberg machine featured in OK Go's official video for their 2010 single, "This Too Shall Pass".

Douglas talked about his experiences with AI, shared some guidelines on using it as a creative catalyst and offered a preview of his upcoming workshops.