Omnicast Sales & Marketing Podcast

Omnicast Sales & Marketing Podcast


Latest Episodes

Bonus: Short Term Predictions And Opportunities
May 27, 2020

In light of COVID-19 and the ‘Rona, you’re probably one of three kinds of people – 1.) Unemployed and stressed out, 2.) Employed and stressed out, or 3.) A billionaire. This world is being flipped upside down and inside out and virtually no one (includ...

When Am I Ready For Paid Ads? – Pt. 2
November 04, 2019

In the second part of this two-part episode, we may finally answer the question that started this whole thing: How do you know when it’s time to start paid advertising Make sure you subscribe to get the full conversation!

When Am I Ready For Paid Ads? – Pt. 1
October 29, 2019

It may seem like a simple question, but as we unravel why the question was being asked it became apparent that we were opening a can of social media and marketing worms. Join us down the rabbit hole that spans two full episodes.

Marketing Lessons of a Polarizing 70s Band
October 21, 2019

Susan wanted to have a public argument about a band that she loves and that Tyler hates – but this is a marketing podcast and – well – everything is marketing. So, how can their opinions about this particular band result in actionable marketing lessons...

The buyer’s journey: how it applies to a live marketing campaign.
October 01, 2019

Tyler and Susan start by talking about the marketing funnel but quickly end up breaking apart a campaign that isn’t getting the expected results. By focusing on the messages, offers, and personas at each stage of the funnel,

How To Hire The Right Employees with guest Dave Flomberg and Colin Jones
September 23, 2019

I’ve made some amazing hires in my career and I’ve made some poor hires. Why the inconsistency? Prior to this incredibly insightful conversation, I don’t know if I’d have been able to tell you why, but I definitely can now. My biggest takeaway?

Want to podcast? Find yourself first (and vice-versa) with Gabe Ratliff
September 10, 2019

Podcast coach Gabe Ratliff (of The Artful Entrepreneur) joins Tyler Jacobson to discuss how dialing in your message can help you succeed in podcasting and how being compelled to podcast can help you reveal your expertise and passion.

Stupid Ways Businesses Waste Marketing Budget
August 27, 2019

Susan Barry of Hive Marketing returns to the Omnicast to discuss all sorts of stupid ways that businesses waste their marketing budgets. Are you making some of these mistakes? Tune in to find out. TRANSCRIPT (Automated) This is Tyler from the Omni cast...

Is LinkedIn the best place for B2B companies to advertise?
August 20, 2019

We often hear from B2B companies that they only want to advertise on LinkedIn and don’t want to advertise on Facebook or Twitter. In this episode, Tyler and Dannon explore this thinking to see if business to business is missing marketing opportunity by...

Is LinkedIn the best place for B2B companies to advertise?
August 20, 2019

We often hear from B2B companies that they only want to advertise on LinkedIn and don't want to advertise on Facebook or Twitter. In this episode, Tyler and Dannon explore this thinking to see if business to business is missing marketing opportunity...