Even in the early days of the internet, Brian Solis was advising prominent companies about how to use social media to connect with potential customers. He's been called "one of the greatest digital analysts of our time” and has been sought out by the likes of Oprah, Shaq and Ashton Kutcher.  Brian is also an award-winning author and world-renowned keynote speaker. I met Brian at SXSW 2019, during his book launch event for Lifescale: How to Live a More Creative, Productive, and Happy Life. As Brian explains in our interview, the book developed out of a conversation he had after speaking at SXSW 2018: He was challenged to provide an answer to the questions he had raised about the dark side of social media. Lifescale became his answer. Writing the book made him rethink his priorities and pursue deeper, more meaningful connections with the people in his life. The book had a similar effect on me and helped me prepare for new creative possibilities, so I brought Brian on the show to discuss it. Some of the things Brian and I discuss in this episode include How social media can rewire people and societies When the personal approach can be right approach Using design principles to create a more reading experience The life-changing impact of Walt Disney a certain animated short How to develop deeper, more meaningful connections with others Practical things we can do to rekindle our creativity # Sponsor for this Episode   nsavides productions – I make friendly, engaging videos for earnest people.   # This music video I shot for Long Division, a post-rock band from Virginia, was nominated for an award by Veer Magazine. # More of my videos are here. # Say hello: podcast@nsavides.com # Related Episodes Todd Henry, founder and CEO of Accidental Creative, came on the showto discuss how to get past writer's block, live with purpose, and discover our life's work. # Related Things I met Brian at his Lifescale book event at SXSW 2019.   Brian's site LinkedIn, Instagram, Twitter lifescaling.me Alikeanimated short Lifescalegot included in this cnbc.com list of notable books in 2019 "Human Contact Is Now a Luxury Good"as explained in The New York Times Brian's Lifescaleevent at SXSW got mentioned as one of my highlights of SXSW 2019 Shortcut for the podcast: nicksav.show Additional music for the show provided by Rob Costlow. # Books Mentioned Lifescale: How to Live a More Creative, Productive, and Happy Life What’s the Future of Business? X: The Experience Where Business Meets Design # If You Liked the Show Sign up for The nsavides Newsletter. Subscribe or leave an honest review:   Apple Podcasts   Spotify   Overcast Say hello on Twitter:  @nsavidesPRO Thank you for visiting!