The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin

The Mobile Commerce Minute with Rob Woodbridge and Chuck Martin


Latest Episodes

Mobile nearing comfort level of the web when it comes to purchasing
January 16, 2015

Shopular, the mobile app company that finds you deals at your favourite stores, released their 2015 Mobile Retail Outlook Survey and it looks good for mobile shopping. Chuck summarizes and highlights the top numbers and offers insight into what retailers

Who’s smarter: The consumer or the store
January 15, 2015

People use their phones in store. A lot of people. People still shop in stores. A lot of people. So what happens when you have a lot of people shopping in stores while using their smartphone? Opportunity. Chuck details a few recent eMarketer reports that

The 7 ways to drive mobile sales
January 14, 2015

When you look at mobile as a very important tool in your sales process you should see endless opportunities and paths to revenue. The question now focuses on where should you begin and what should you avoid. Those questions are answered in this episode. C

Forget mobile, 2015 is the year of bluetooth
January 13, 2015

There was a distinctly blue layer over CES this year - as in Bluetooth. What is old is new again and bluetooth is one of those protocols that never really caught on when it arrived but it seems to now have hit its stride. Chuck explains what the importanc

CES: Are smartphones passé or preparing us for the future?
January 12, 2015

At CES it is easy to overlook the seemingly now low-tech innovations that got us to where we are. Take the smartphone - that thing that over 2 billion people carry with them - how many mentions did it get? Instead, it was wearables and bluetooth and drone

CES: The year of drones, payments and really good thinking
January 09, 2015

It's a wrap. The International CES is done for another year and with it comes Chuck's overview of what he saw and what left a lasting impression. We'll dedicate a few episodes to some of the trends and patterns that emerged from CES in the days ahead but

Mobile security: If you liked it, then you shoulda put a password on it
January 08, 2015

The very reason we love mobile is the very reason we should protect our device with a password or some sort of security. Think about it, the phone is the most personal device we own and 50% of us don't lock it down. Do you leave your front door open when

40% now use mobile to research potential purchases
January 07, 2015

We spend a lot of time talking about the influence that mobile is having on our decision-making process. It is very hard to quantify because mobile swerves in and out of everything that we do BUT here is a study that gives us a glimpse of where mobile pla

Mobile dominates Amazon sales over the holidays
January 06, 2015

Joyful. That's how I would classify Amazon's mobile shopping season. Fearful is how I would think of it if I was any other retailer who hasn't embraced mobile yet. Amazon released their mobile shopping stats for the holidays and it is dominated by mobile.

Mobile means we don’t have to stop shopping on Christmas Day…and we didn’t
January 05, 2015

Why take Christmas off when you can shop. That's what happened on Christmas Day this year according to the latest research for IBM Digital Analytics Benchmark. According to their analysis of mobile activity on Christmas Day, our exuberance for spending ov